Brand Hijack – a video review
Story byEric Bun
Eric is a business innovation consultant at a large management consulting firm in the Netherlands. He helps organizations defining their web(show all)Eric is a business innovation consultant at a large management consulting firm in the Netherlands. He helps organizations defining their web and e-business strategies, deploying social innovation and aligning business innovation to strategic objectives. Eric is graduated at the TU Delft on the subject of managing Communities of Practice in 2007. He has interest in deploying new (e-)businesses and is happy to be involved in relating topics such as co-creation, brand hijacking, e-marketing and innovation strategies.
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