Posts

Ford finds the most what-the-fuck strategy to market its EVs: a PERFUME For all those who wanna go electric, but will miss the smell of petrol too much… Story byIoanna Lykiardopoulou Ioanna is a writer at TNW. She covers the full spectrum of the European tech ecosystem, with a particular interest in startups, sustainabili(show all)Ioanna is a writer at TNW. She covers the full spectrum of the European tech ecosystem, with a particular interest in startups, sustainability, green tech, AI, and EU policy....

Ford throws shade at Tesla with a new ad celebrating workers Which company is winning the fight for EV domination? A difference in leadership Jim Farley, President, and CEO of Ford, is all in formaking Ford succeed. He has no side hustles – unlike Elon Musk, Musk not only signed on to buy Twitter this monthbut also has his attention divided between Tesla, SpaceX, The Boring Company, Neuralink, and. But what’s better: singular focus or diversification?...

Ford’s e-concept pickup truck turns my old-school mode on Plus, Ford launched its new Eluminator e-crate motor that can replace the engine of vintage and modern cars Story byIoanna Lykiardopoulou Ioanna is a writer at TNW. She covers the full spectrum of the European tech ecosystem, with a particular interest in startups, sustainabili(show all)Ioanna is a writer at TNW. She covers the full spectrum of the European tech ecosystem, with a particular interest in startups, sustainability, green tech, AI, and EU policy....

Ford’s e-concept pickup truck turns my old-school mode on Plus, Ford launched its new Eluminator e-crate motor that can replace the engine of vintage and modern cars Story byIoanna Lykiardopoulou Ioanna is a writer at TNW. She covers the full spectrum of the European tech ecosystem, with a particular interest in startups, sustainabili(show all)Ioanna is a writer at TNW. She covers the full spectrum of the European tech ecosystem, with a particular interest in startups, sustainability, green tech, AI, and EU policy....

Forget about cars: Honda wants flying vehicles, avatar robots, and rockets Automakers are expanding into new technology fields Story byIoanna Lykiardopoulou Ioanna is a writer at TNW. She covers the full spectrum of the European tech ecosystem, with a particular interest in startups, sustainabili(show all)Ioanna is a writer at TNW. She covers the full spectrum of the European tech ecosystem, with a particular interest in startups, sustainability, green tech, AI, and EU policy....