Social media rapidly going mainstream
Story byAyelet Noff
Ayelet Noff is the Founder and CEO of PR Firm SlicedBrand , a global PR agency headquartered in Europe. Ayelet has 20 years of experience in(show all)Ayelet Noffis the Founder and CEO of PR FirmSlicedBrand, a global PR agency headquartered in Europe. Ayelet has 20 years of experience in public relations and marketing. She has successfully led the PR activities of over a thousand technology companies in various fields, including AI, healthtech, blockchain, mobile, cybersecurity, fintech, lifestyle, and many more.
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Here’s the early majority
Given these figures, it is obvious that social media is no longer only familiar to and used by early adaptors. America’s fastest growing companies are turning to social media because they understand that by using these tools they will they be able to achieve success in today’s online world.
In related studies, Universal McCann found thathalf of adults in the US now use some form of social media onlineand the April prediction fromForrester Researchis that“Enterprise 2.0″ will become a $4.6 billion industry over the next 5 years.
So my question to you is:Are you incorporating these tools yet in your business strategy?
