Your LinkedIn network is getting less valuable with the day
Story byErnst-Jan Pfauth
Ernst-Jan Pfauth is the former Editor in Chief of Internet at NRC Handelsblad, as well as an acclaimed technology author and columnist. He a(show all)Ernst-Jan Pfauth is the former Editor in Chief of Internet at NRC Handelsblad, as well as an acclaimed technology author and columnist. He also served as The Next Web’s blog’s first blogger and Editor in Chief, back in 2008. AtDe Correspondent, Ernst-Jan serves as publisher, fostering the expansion of the platform.
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We’re too friendly
LinkedIn tries very hard to convince us not to accept people we hardly know with their explanatory “Which invitations should you accept?” link. According to this page, we have to consider replying or deciding later when we don’t know the sender well. Fair enough, but you’re not gonna reject that guy with who you had a nice chat during a conference? Most of us are too friendly. We don’t want to offend the chap who invites you to connect. What do we have to lose anyway?
Separate ways
Of all these people we accept, quite a few make sudden career moves to a totally different industry or stop working at all. Some might even die. These occurrences make some of our connections useless. After a while, say five years, a whole lot of connections are not relevant anymore. They can’t help us with questions, because there out of the game for quite some time, or they have left everything business-related behind.
The network will lose its value
So in five years, your first grade network will be as cluttered as your third grade network is now. You’ve forgotten who half of the people are, and from some, you’ll never hear again. Moreover, have you ever thought about how many contacts you’ll have by then. A few thousand maybe? To sum it up: your network will become quite useless. LinkedIn will evolve in something else, a phone book on steroids.
LinkedIn as the ultimate phone book
I assume you’ll keep your profile up to date, so will other people who take LinkedIn seriously. That will make LinkedIn a rather great phone book. You can always look up ANYONE, as the chance is really big this person will have registered on LinkedIn by then. The value of the resume stays in touch. The ways of contacting people as well. There’s just thing that will be pretty useless, the graph showing you’re connected to this person trough 132321 other people.
